Experience Japan through its food—each region offers must-try dishes that reveal the country’s culture, seasonality, and local flair.

Discover 10 reasons to visit Nagoya, from iconic local food and samurai heritage to shopping streets, craftsmanship and cutting-edge technology.

Looking for a cherry blossom experience beyond Tokyo and Kyoto? Discover Yoshino in Nara Prefecture, where thousands of sakura trees blanket the mountainsides in soft pink layers each spring.

In 2026, Tokyo welcomes a fresh lineup of attractions—from immersive museums and pop-culture parks to stylish lifestyle hubs and food-focused destinations.

Hop on a train and discover ekiben, Japan’s iconic boxed meals that turn every ride into a taste of regional cuisine.

From 2 to 16 February 2026, limited-time dishes at Sakuraya Parkway Parade, Sake+ (Orchard Somerset) showcase Yatsushiro ingredients, featuring the Hidden Village Yuzu Kosho, JA Yatsushiro Hachibee Tomato Dressing with Ginger and Banpeiyu Citrus Paste “Maxito”, and more.

From 2 to 16 February 2026, experience the rich culinary delights of Yatsushiro City, Kumamoto Prefecture and limited-time dishes at the Yatsushiro Food Fair, held at 6 locations islandwide!

From 22 to 30 November 2025, SAKE+ Orchard Somerset and Fish Mart Sakuraya (Marine Parade), each offers a special showcase of premium produce, seafood, and artisanal ingredients from the northern Japanese region of Aomori, particularly Hachinohe, a coastal city famed for its fishing heritage.

From 18-29 Nov 2025, Tommy’s Sake Bar brings the flavours of Hokuriku—Japan’s northwest coastal region made up of Fukui, Ishikawa, and Toyama—to the heart of Tanjong Pagar. Known for fresh, seasonal sushi and a curated sake lineup, the restaurant presents a special fair menu featuring regional seafood, comforting hotpot dishes, and refined specialties such as Hokuriku nigiri and Seiko crab.

On 11 December 2024, Aomori Prefecture wowed guests at the Aomori Food and Tourism Reception 2024, hosted at the residence of Ambassador Hiroshi Ishikawa. Guests were treated to a delightful showcase of Aomori’s finest delicacies, while immersing themselves in the region's rich culture.

Curious to discover more about Aomori’s unique charms? Read the full story here!

The Nintendo Pop-Up Store returns to Jewel Changi Airport from 25 April to 24 July 2025, bringing over 500 official items—including more than 150 exclusive to Singapore. Shop rare merchandise from franchises like Mario, Zelda, and Animal Crossing, explore Mario Kart-themed installations, and take part in fun activities like stamp rallies, photo challenges, and gachapon games. It’s the ultimate Nintendo experience outside Japan—only at Jewel!

Known as the "IKEA of Japan," NITORI offers an extensive selection of furniture and home essentials that resonate with Singaporeans looking to maximise their living spaces without compromising on aesthetics. In this article, we will explore 15 items that can elevate your home while embracing the beauty of Japanese design.

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